IKEA opened its first store in Winnipeg on Nov. 28, and the world’s largest furniture retailer asked me to do a series of photo shoots leading up to their opening event. This was a big deal for Winnipeggers (apparently a VERY big deal for some) who started lining up at midnight for the 9 a.m. opening.
Thousands of people waited in frigid temperatures to be first through the doors. Fortunately, IKEA is built for crowds. At nearly 400,000 square-feet, it is now the largest store in Western Canada. Here’s a peak at the opening event, and some of those ambitious (maybe a bit crazy) Winnipeggers who make events like these a little more exciting and give onlookers something to talk about. Welcome to Winnipeg, IKEA. I’ll be back.